Who we are

A Trusted Partner Committed to Your Financial Success

AED M
Assets under management
AED 2bn
Saved for clients annually
90%
Repeat clients or referrals
120+
Skilled, qualified professionals
Our Story

Strategic Finance for Ambitious Startups.

At U & Us, we help SMEs stay compliant, manage cash flow, and access capital to achieve growth, with deep knowledge and experience in accounting, audit, tax, and financing brokerage.

We’re strategic partners who understand your business, simplify your numbers, and unlock real opportunities.

Real Expertise, Real People

Our team brings genuine experience and insight to every challenge. You’ll work with real professionals who understand your needs.

We Listen Before We Advise

Your goals and concerns come first, always. We take the time to understand before offering any solution.

Solutions Tailored to You

No one-size-fits-all answers, just strategies built for you. We customize our approach to fit your unique situation.

Always in Your Corner

Consider us your long-term partner, not just a service provider. We’re here to support you every step of the way.

our history

Here's How We Got Started

2010

The Idea Was Born

U & Us Fin Solutions began with one goal: make finance simpler for businesses. Our founders saw a gap SMEs needed honest, hands-on support to grow. That’s when the journey started.

2025

Where Accounting Meets Strategy.

U & Us Fin Solutions was founded with a clear mission: to provide SMEs and startups with tailored, end-to-end financial support. We recognized a gap in the market that small businesses didn’t just need accounting; they needed a strategic partner.
From managing your books and ensuring compliance to connecting you with capital, we aim to be your one-stop financial hub. While we take care of your numbers, funding, and regulatory needs, you stay focused on building your business.

Why us

We Always Put Your Interests First

We take the time to understand your business not just your balance sheet. Every service we offer is built around solving real challenges, not ticking boxes. With a flexible, hands-on approach, we work alongside you to create clear, practical financial strategies that deliver lasting impact.

We’ll always speak your language not just numbers. You can count on us to be approachable, proactive, and committed to your success. With U & Us, you’re not just staying compliant you’re planning ahead, seizing opportunities, and building something better.

John Smith
John Smith

Book your free consultation today and explore how we can help you plan smarter.